Sari Gabbay

Project

IDEAS LA – Tel Aviv University

Years after I was studying at Tel Aviv University I connected with the VP of American Friends West Coast division and he hired me to do all the brand and marketing for the launch of IDEAS Los Angeles a conference of industry leaders in Los Angeles. As a results of the success of the first year, the University received sizeable donations and have made this a yearly event. I also sit on the planning committee and advisory board.

PROJECT REQUIREMENTS

  • Brand strategy and consulting
  • Naming the conference
  • Brand and marketing design
  • Art direction of website and marketing materials
  • Social media strategy
  • Marketing strategy and execution

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